In today’s day and age, there are so many ways to make your company known. However, to make your company better known, there are a few key points to follow. 1. Determine a name and define your key messages Your company needs a name and this is a huge consideration point. Everyone is going to see and hear about your name, so the name of your company will have an enormous impact on how your customers and investors see you. The name must be catchy, significant, meaningful, unfor

If you’re looking to get started in email marketing, or are currently communicating with your customers via email and want to make sure your efforts are worth it, take a look at my top email marketing tips. Segmentation When sending an email, make sure you’re sending it to the most relevant database. There’s no point sending an email to a Western Australia database with a Brisbane promotion. It’s simply not relevant. This would affect your email conversions such as open rates