3 Things to Consider When Hiring a Business Coach

Thinking of hiring a business coach? Here are three things to consider before diving in.

What is a Business Coach?

Before hiring a business coach, you need to understand what a business coach is - and what it is not. 

A business coach is a knowledgeable and self-appointed expert who is here to support and guide you in a specific area of performance and provide an outside perspective on you and your business.

A business coach is not:

• A mentor, experienced entrepreneur or executive who will share his/her own experience (although some business coaches can be mentors if that is what you are after).

• A consultant, an expert in their field, who will give you strategic advice.  

• A magician, here to make your business successful or make your problems disappear by magic.

• A doer, doing the work for you and your team. A business coach is here to guide and support.

3 Things to Consider When Hiring a Business Coach

Now that you know what to expect from a business coach, here are three things to consider when hiring one:

1. Your Purpose

Why do you need a business coach?

2. Your Objective

What do you want to achieve by having a business coach?

3. Your Ideal Business Coach Profile

Is the business coach you're considering a good fit for you and your business?

Let us guide you towards finding a business coach who fits your goals, budget, and way of working. When thinking about your ideal business coach profile, look at:

> Experience

• Does the business coach have relevant experience to support you and your business? If so, in which area?  

• What is the business coach's track record?

• What is the business coach's experience with failure?

> Knowledge

• Does the business coach have the relevant knowledge? If so, in which area?  

> Human Factor

• What are the business coach personality traits?

• Does his/her personality fit yours?

> Social Proof

• What are the business coach reviews and testimonials?

• What are the business coach's public recognition and achievements? e.g. awards, press…

• What are the business coach accreditations? e.g. certifications, association memberships…

> Coaching Style

• What is the business coach's coaching style and methodology?

• How does the business coach interact with his/her clients? e.g. face-to-face, zoom, phone…

• What is the business coach's commitment and availability to you? 

> Budget

• What is the cost of the business coach and invoicing structure?

• Does that fit your budget?

Hiring a business coach can be a game-changer... If you know what to look for.

Save our infographic. Share it. And use this checklist to assess your needs and make sure you're choosing someone who's the right fit for you and your business!