The Role of AI in Marketing: Enhancing Processes, Not Replacing Human Creativity and Strategic Minds
Will marketing be replaced by AI? It's all about finding the right balance between AI, humans and traditional marketing methods.
The Importance of a Logo for your Business
« It’s just a logo, nothing important »… if you have ever said that, let me tell you that you couldn’t be further from the truth. A logo...
Working with a marketing agency: why and how?
As a business, it can be difficult to know whether it is a good idea to start working with a marketing agency. It can appear expensive...
Artificial Intelligence Is Crucial for Your Business. Here are 4 reasons why:
Artificial intelligence (AI), what is it? The technology used by many industries is raging at the moment and has been for several years....
Are you Aware of your Brands E-Reputation?
When you think of a reputation, it can take you back to high-school. The endless pursuit of trying to please everyone by looking, acting,...
How is Social Media influencing Consumers Purchasing Decisions?
What started as a way to connect families and friends online has evolved into a way to connect brands with consumers. With the growing...