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Home Show Marketing Strategy and Stand Fit out

How can Saniflo Australia make the most of their presence at the HIA Home Show in Melbourne and Sydney?

Sierra Marketing developed a marketing strategy designed to increase traffic to Saniflo’s stand, raise awareness of the brand and increase engagement with the brand.

The stand fit out aimed to be attractive, with a clear positioning and engaging content.

Sierra Marketing created a leads generation campaign with a Bunning’s voucher giveaway to build a database of potential buyers.


  • Trade Show Marketing Strategy

  • Pre-show Management, Research, Planning and Booking of Stall Fit Out including stand floor plan, flooring, furniture and props

  • Creative Direction and Production of Wall Panels, iPad Stand, Display Counter, Posters, Video

  • Leads Generation Campaign Strategy, Production and Management including eDM, Landing Page, Monitoring, Reporting and Management of Leads

"Throughout our time with Sierra Marketing, we have found their experience and level of service to be outstanding."

Matthieu Esprit - Managing Director of Saniflo Australasia.

stall-mockup copy
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