ARTICLES

April 13, 2020

« It’s just a logo, nothing important »… if you have ever said that, let me tell you that you couldn’t be further from the truth. A logo is that kind of thing that you think you don’t notice but it can have a huge impact on your business’ success. The colours, the font...

March 16, 2020

As a business, it can be difficult to know whether it is a good idea to start working with a marketing agency. It can appear expensive and needing a lot of communication. So, is it a better idea to hire new marketing members which will results in an in-house project? O...

September 10, 2019

When you think of a reputation, it can take you back to high-school. The endless pursuit of trying to please everyone by looking, acting, thinking and speaking a certain way, all so that you can be accepted and ultimately, fit in. For brands and businesses, it can feel...

February 5, 2018

If you’re looking to get started in email marketing, or are currently communicating with your customers via email and want to make sure your efforts are worth it, take a look at my top email marketing tips.

Segmentation

When sending an email, make sure you’re sending it...

October 27, 2017

In the following article, we’re going to show you how you can improve your business by using social networks. In many cases, when a business ceases to operate, it is largely due to the wrong target group being reached. To ensure that your business is reaching the right...

September 26, 2017

Below are the top lessons I learnt from running residential Settlement Programs for property developers. Read on for my five tips to reduce settlement risks.

It wasn’t by design. As the managing director of a marketing and communications agency in Sydney, I didn’t think...

September 5, 2017

Marketing any product or service has become so easy in the current day and age with the help of numerous platforms Print, TV, Telemarketing, Online etc and especially with the help of Online Marketing platforms i.e. Social Media, Email, Search Engine (SEO) and Mobile M...

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