May 10, 2017

When implementing a marketing strategy, you want it to be as efficient as possible. This is the reason why you have to look at your return on investment (ROI), that is to say, what you earn compared to what you spend. In marketing, and especially when it comes to socia...

January 9, 2017

A new year is the perfect time to target new goals and to improve your work. At Sierra Marketing, we believe that the following 5 main activities should be considered to help you reach your marketing goals. Read on to find out more!

1. Create an app

As technology progres...

August 9, 2016

As a company as well as an individual, reaching your goals is what empowers you, and what will drive you towards success. But to reach your goals, it’s fundamental to think step by step. First, establish stimulating objectives, which are how much of what will be accomp...

March 11, 2016

Consumers are tired of ads, and tired of being saturated with meaningless images that clutter their visual environment. But without ads, how do you reach your audience? Through content marketing! 

Content marketing provides a perfect way to deliver the right message to...

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